The Silent Prospect Problem

You’ve identified your perfect prospect. Great company, ideal role, clear need for your solution. There’s just one problem:

They never post on LinkedIn.

No content to engage with.

No thoughts to comment on.

No way to build familiarity before outreach.

This used to mean one thing: cold outreach with single-digit response rates.

Not anymore.

The “Accidental” Meeting Strategy

Here’s what top sales performers discovered:

you don’t need prospects to post…

you need to be where they’re already engaging.

The strategy was simple but manual:

• Research which creators your prospect follows

• Monitor those creators’ posts manually

• Hope your prospect engages with the same content

• Comment strategically to create “accidental” encounters

The problem?

This took hours of research per prospect and was mostly guesswork. Warmr’s Indirect Posts feature automates this entire process with AI precision.

How Indirect Posts Works

Our AI analyzes your prospect’s LinkedIn behavior and predicts exactly which posts will appear in their feed, then delivers those posts directly to your Warmr dashboard. Warmr will automatically push indirect post in your feed for you to work on them.

You can also manually filter by “indirect post” using the “touchpoint” filter :

The AI Process:

Profile Analysis:

Our AI analyzes your prospect’s LinkedIn connections and engagement patterns

Creator Mapping:

Identifies which thought leaders, creators, and companies your prospect follows most actively

Engagement Prediction:

Uses machine learning to predict which upcoming posts your prospect is most likely to see and engage with

Feed Curation:

Delivers these posts to your custom feed with the tag: “Your prospect is more likely to see this post”

Strategic Positioning:

You comment on the same posts your prospect will engage with, creating natural “coincidental” encounters

The Result:

You appear in comment sections your prospect is already reading, building familiarity without them even realizing it’s intentional.

Strategic Advantages

Versus Traditional Prospect Warming:

Traditional: Only works with active posters

Indirect Posts: Works with any LinkedIn user who consumes content

Versus Cold Outreach:

Cold: 8-12% response rates, high resistance

Indirect Warming: 35-45% response rates, pre-built familiarity

Versus Manual Research:

Manual: Hours per prospect, mostly guessworkAI-Powered: Minutes to set up, data-driven predictions

The Bottom Line

90% of LinkedIn users consume content without posting. Traditional prospect warming ignores this massive audience. Indirect Posts lets you warm up ANY prospect who uses LinkedIn, not just the vocal 10% who post regularly.

The result?

Your addressable market for relationship-based selling just expanded by 800%. While your competitors are limited to warming up only active posters, you can build familiarity with every prospect in your target account list.

Ready to warm up prospects who “never post”?

Enable Indirect Posts for your highest-value targets and watch impossible prospects become warm conversations.